GLOBAL APPEAL
A UNIQUE GLOBAL OPPORTUNITY: FOOTBALL, GAMES OF SKILL AND PARI‑MUTUEL.We operate in a global and growing marketplace. Football and particularly British football is experiencing an unprecedented boom in global popularity. Pool (pari-mutuel) gaming and games of skill continue to be the popular forms of gaming around the world, contrary to the position in the UK which is dominated by fixed odds, betting exchanges and spread betting. Against an international backdrop of stringent legislation and the prevalence of pool betting and games of skill, we will endeavour to work with commercial operators, the sports community and governments to take the world´s oldest football gaming business, operating the largest football pool on British football, to the international community.