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The Football Pools, an iconic Liverpool business, first started selling its coupons outside Old Trafford, home of fierce rivals Manchester United
On average we have a winner every 3 minutes
The Football Pools is the UK’s favourite football gaming brand
Pools, or tote betting, is the most popular legal form of sports-based betting outside of the UK
The global pools market in football and horseracing is worth $80 billion
We donated £600 million to help fund major improvements in stadium safety across many clubs in the UK
The global gaming market is worth $350 billion and growing +5% year on year
Sportech is one of the leading suppliers and operators of pools/tote betting in the world
Sportech has launched a Joint Venture in India
The biggest ever Football Pools top prize was £4 million won in March 2010
The Football Pools is the world’s oldest football gaming company
Across North America, Sportech Racing has a 50% market share in horseracing pools
We have a presence in over 30 countries
We have paid out over £10 billion in prize money to our customers
We are the exclusive operator of pools/tote betting on horseracing in the Netherlands
We are the leading provider of horseracing wagering solutions in North America with over 25,000 terminals
We process over $13 billion in bets every year
The Football Pools has over 500,000 players every week
Over the years we have donated over £1.1 billion to good causes
We provide a wide range of wagering technology solutions to racetracks, off-track betting networks (OTBs), Internet wagering operators and casinos. Our customers are some of the biggest racing organisations in North America, Europe, Latin America, the Caribbean and Asia.
We are able to connect our customers to the vast array of international racing products available through our comprehensive and flexible product offering.
A pools/tote* wagering system, known as a ‘totalisator’ or ‘tote’ system, is a complex, integrated computing system that accepts wagers, calculates odds and payouts and allows for the redemption of winnings.
We offer partners a full range of wagering technology to customers through our Sportech Quantum System.
Our Quantum™ Data Centres are facilities customised and operated specifically to accommodate the needs of the pools/tote wagering provider and are staffed by computing industry practitioners as well as pools/tote wagering specialists.
Our Trackplay offering is a world-class, white label, interactive, wagering platform with a track record of proven performance for customers in North America and Europe, offering customers the unique look and feel of their own established branding to a technology infrastructure developed and managed by Sportech.
The Sportech Business Management Platform provides ready access to valuable wagering information in the highest level of detail available in the industry, in near-real time. This allows operators to manage facilities, optimise resources and follow and incentivise players, whilst remaining compliant to tax requirements.
Sportech offers a wide variety of wagering devices for implementation at racetracks, betting shops and OTBs, sales agents and telephone wagering call centres. These include BetJet, featuring a new graphical user interface, and ClearBet which is developed with Windows XP Embedded and Linux making it widely accessible and easy to use.
Sportech has exclusive licences for operating horseracing wagering in Connecticut and in the Netherlands. Sportech operates a number of different models including off-track betting venues, point of sale, and sports bar partnerships. As part of our licences we also operate telephone betting in Connecticut and online betting in the Netherlands.
*pools/tote: often also referred to as pari-mutuel
We also own and operate direct to consumer brands including Winners, a network of off-track betting venues and phone wagering service, and Runnerz, the exclusive home of pools/tote wagering on horseracing in the Netherlands.